Tula Pink Butterfly Quilt Sew-along Kicks Off

Tula Pink Butterfly Quilt Sew-along hosted by Angie Wilson of, Nicole of Snips Snippets and Chelsea of Pink Door Fabrics. Sew this amazing quilt and win prizes. More details at

Today marks the start of the Tula Pink Butterfly Quilt Sew-along and I couldn’t be happier to have it underway because I’m chomping at the bit to get this quilt made. I’ve gone with something a little out of my comfort zone when it comes to colour palette (navy, pink and aqua) but it’s been a colour combination I’ve wanted to play with for awhile now and I’m excited to see how it will come together. As well as a colour palette out of my comfort zone I’ve decided that we’ll structure this event a little bit differently when it comes to prize eligibility. Are you ready?

Weekly Task

We’ll be setting you a weekly task, but we’re not going to enforce the weekly task. This means 2 things:

  1. You can join the event at any time prior to the reveal week and still be eligible for prizes if you meet the criteria, and
  2. You can self pace until the reveal week.

I’ve decided to work it this way to help people who are coming late to the event and to give you a little more wiggle room when it comes to life getting in the way. We’ve just come of the back of two really strict entry requirement events and, I don’t know about you, but I’m ready to take it easier.

Nicole, Chelsea, Wendy, Bec and I will still post our blocks as per the weekly task to help keep you on track so you’ll know where you “should” be up to if you want to use our timetable as a guide to getting it done.

Winning a Prize

Now I bet you’re wondering how you’ll go about winning a prize, well it’s simple:

  1. Post 1 photo of each block type, including all the requirements for eligibility (we’ll go into more detail about this in a minute),
  2. Post a photo of your finished quilt top between 12:01am 21 November – 11:59pm 3 December in your timezone.

At the end of the event we’ll be looking for 17 block photos + a photo of the finished quilt top. (It doesn’t have to be quilted, but it can be if you want – minimum requirement is the completed top.)

A Word about Block Type

You only need to post 1 photo of 1 of each block type.

This means that, for example, where you’re required to make 136 HSTs we only need to see 1 of them in the photo, not all 136. You can totally post a photo of all of them in there, but you need to ensure that at least one of the blocks in the photo is fully visible so we can confirm it’s been made correctly.

You can totally post more than one photo of your blocks, but you only need to post one for prize eligibility.

Eligibility Requirements for Photos

This will be the trickiest part of the whole thing, you’ll need to include the following things in your block photo caption on Instagram:

  1. The week number (see below for explanation of this),
  2. The block name,
  3. The hashtag: #TulaPinkButterflySAL

That’s it. We’ll be going through and checking winning accounts to make sure they have 17 block photos (with the above information) + a photo of the finished quilt top posted between 12:01am 1 August and 11:59pm 3 December in your timezone.

Troubleshooting the Entry Requirements

Now I know there’s going to be questions, so I’ve put together a list of things that I think might trip you up. If I’ve missed something pop your question in the comments and I’ll answer it there so that others who might also have the same question can see the answer.

Can I put the caption details in a comment on the photo?

No, it needs to go in the caption. We’ve tried to make things easy for you so it would be great if you could make it easy for us to find the information.

I messed up my caption can I edit it?

Yep, you can totally edit your caption. Click here to read a post I’ve written about troubleshooting Instagram which will help you. Please note that the linked post about troubleshooting Instagram references putting the hashtag in a comment – the eligibility requirements for this event require it to be in the caption not as a comment.

A word of warning: if you’ve tagged someone in your caption (used their @instagramname) every time you edit your caption they’ll get a notification. The first time it’s amusing, the third time it becomes annoying and on the fifth time it can often result in someone blocking you because that’s the only way to stop the notifications. It’s not a great feature from Instagram and it can chew the life of your battery so it’s something to keep in mind, especially if you get to the end of the event and go back and edit 17 photos!

Is there a format you’d like me to use for my caption?

Nope, you can word it however you want. However, it would make it super easy for the event administrators if you could make those things really obvious. The use of emoji’s for the number would make it standout for example. (Here’s a link to how to use an emoji on an iDevice, click here, Android users you’ll have to google this one I’m afraid as I don’t have any Android experience.)

Can I put a number on my photo?

Yep, that would be outstandingly helpful. But it’s not part of the requirements and the number still has to be in the caption to be eligible for prizes.

I get asked all the time how I put text on my photos and I confess I use Photoshop, but when I’m not at my computer I use WordSwag. (It’s a paid app for iOS and Android) I love it because it’s modern and has its own stash of stock photos so if you don’t have a photo you can freely use one of theirs. You can find out more about WordSwag by clicking here.

Hopefully that’s answered some of your questions, if you’ve still got more pop them in a comment below and I’ll answer them lickity-split.

Event Tracker

To help you keep things in order I’ve made up a free tracker for you to download, you can get it by clicking here.

A word about the tracker: This seems kind of obvious, but I’ve had a number of complaints about it with past events…. if the event timetable changes I am unable to go back and update the tracker you’ve already printed out. (I’m good, but even I have to respect the time/space continuum) So while I provide a tracker it’s a one-off help you get organised free tool. I won’t be updating it again (unless there’s a super typo in it). In the event Doc and Marty turn up at my house I will totally go back and amend ALL the trackers I’ve ever provided to make sure they’re super cool and reflect how the dates rolled out.


As well as trying something new with the entry requirements I’m doing something even more shocking and I’m not going to tell you what the prizes are… yet. I’m going to let all of this sink in and then I’ll razzle and dazzle you with what you could win.

Instagram Accounts to Follow

At this stage you need to follow the following accounts to be eligible for prizes:

When we reveal the prizes next week we’ll add more accounts. Don’t worry if you’re not following them from the start you just need to be following them at the time that the event administrators go through the hashtag to find winners. We’ll make sure you’ve got heaps of notice to get everything in order before we look for winners.

That’s everything… for now… as always if you have any questions either drop me a line or leave a comment below and I’ll do my best to help you out. I hope you love making this quilt as much as I have, it’s a real delicious make.

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  1. Okay, I’m a bit confused. Does the hashtag information need to be included in/on the actual photo, or just in the written caption area provided (where you typically write the text)?

    • Hi Lisa – The hashtag needs to go in the caption – you are not required to write anything on your photo. Hope this helps clarify things for you.

  2. Angie thanks for the FAQ – very helpful – also like that we can post any time during the period – I am planning to do my blocks from top to bottom – which will give the chance to adjust colour placement as I go

  3. This may be a ridiculous question, but I want to get this correct. When we post our weekly picture on Instagram do we need to have the information required (Week #, Block name, & #TulaPinkButterflySAL) on the actual picture or in the 3rd step that says “Write a caption” the one right before Share? I have seen it both ways. And editing the photo to add words is advanced for me, but I am willing to learn if I have to.


  4. Sounds like great fun! Where can I get the pattern to see along? I have looked at several sites and they are all sold out. 😣

    • Hi Debbie – I’m sorry you’re having issues trying to get a pattern. Chelsea from Pink Door Fabrics has let me know she has more coming in this week and you can preorder one by clicking here. It will be sent as soon as it arrives. The great thing about the current set up for this event is that you have until December to enter all the photos you need to be in the running so heaps of time. Hope this helps!

    • Thanks to a little gnome, I preordered the pattern to arrive after next week.
      It sure is nice to have a gnome in the know!

  5. I am excited to try and do this! I have admired this quilt since the very first version of it that I saw!!! This is just the motivation I need to get started

  6. You might want to change the directions on your troubleshooting instagram page to reflect that you want everything in the caption only. That page still says you can add as a comment. I know I’ve done in wrong in the past.

    • Thanks Ella. I’ve amended this post to clarify for people as the linked post is for another event. I’m sorry you’ve had issues in the past with things. I do my best to make sure people have clear instructions and as much information as possible, but accidents still happen.

  7. Fabulous! As my machine is off having her annual spa treatment and I’m not sure when she will be back, am happy to have a bit of leeway!